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Last updateFri, 01 Aug 2014 7am

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Parade looks through the eyes of youth

Bundle up and bring the entire family to Downtown South Boston on Saturday, to celebrate “Christmas Through the Eyes of a Child.”

Sponsored by Destination Downtown South Boston, Inc. and Elliott Electric, Inc., the South Boston Christmas Parade will kick off at 5 p.m. Saturday. 

According to Destination Downtown South Boston Executive Director Tamyra Vest, entries include five high school marching bands, 22 floats, musical groups, fire trucks, antique cars, dogs, equestrian entries and of course the Jolly Old Elf Himself...Santa.

The five bands include host band Halifax County High School Marching Comets, J. F. Webb High School Marching Warrior Band, Dan River High School Marching Wildcats, Bluestone High School Marching Barons and Brunswick High School Marching Band.

Floats include entries by County Line Baptist Church, Dan River Baptist Association, South Boston Recreation - Bears, South Boston Recreation - Cobras, Halifax Regional Health System, Halifax Baptist Church, Essence of Movement Dance Studio, LLC, Abiding Branch Christian Ministries, Jeter Chapel Baptist Church Youth Ministry, FBC Millstone AWANA, Grace Baptist Church AWANA, We’ve Got Rhythm Dance Academy, Southside Outreach Group, Inc., The Worship Center, Halifax Heat, South Boston Pediatrics, WAJL Radio, Berry Hill Baptist Church, Halifax American Darlings - Virginia State Champions, Victory Cowboy Church, New Attraction Band and Powell’s Salvage, LLC.

Vest reminds parade visitors that parade entrants are on both Chalmers Street (Enterprise Rent-A-Car) and Easley Street (KFC), so those wishing to view the parade need to go south of Easley Street to watch the parade.

Handicap parking is available at the parking spaces on Wilborn Avenue at the Fire Support Building, Vest added. 

Hot chocolate and cookies will be available for sale to benefit the Angel Tree Project.

Title sponsors for this year’s parade include Elliott Electric, Inc.; Silver Bells Sponsor - Halifax Regional Community Partnership, Old Dominion Electric Cooperative, South Boston/Halifax Retail Merchants Association; Jingle Bells Sponsors - South Boston True Value, Mecklenburg Electric Cooperative, Bo’s Hydraulics, and Comfort Systems USA (MidAtlantic), LLC;  Communications Partner - Professional Communications; Media Partner - 95.3 WHLF-FM.  

For lineup information, Vest said starting on Thursday, go to  Entries are to turn onto Chalmers Street by Enterprise Rent-A-Car to check-in.  

Also on parade day, Vest said a Gingerbread Cottage Workshop sponsored by the South Boston/Halifax Junior Woman’s Club will be held from 2:30 to 4:30 p.m. at the Word of Truth Ministries located at 306 Main Street in South Boston across from Caffe Peroni.

Cost is $5 per cottage.

Also the public is encouraged to visit the New Brick Historic Lofts prior to the Christmas Parade on Saturday during an Open House from 3 to 5 p.m. 

“We welcome all to take a self-guided tour of the lofts, and the developers will be happy to answer any questions related to the project,” Vest said. The building will be ready for occupancy in January. 

For additional information on the apartments, visit